Pass Christian Soap Co.

Pass Soap Heads To Atlanta Market Once Again

Good Morning World! We are up bright and early today. Our adventure this week takes us to the great city of Atlanta, Georgia. Atlanta is home of the Americasmart, one of the largest retail buyers markets in the world.  This wonderful place of sensory overload is located in downtown Atlanta and is where retailers come from around the world to sell their wares. While it is exciting, it is very taxing as well. However, this is how we get our products to your local merchant. We'll keep you posted on all of the wonderful people we meet along the way!

First Soap Pour In The Pass!

 

Today was a great day! For the first time since Hurricane Katrina, The Pass Christian Soap Co. produced soap in Pass Christian, MS! What a novel idea. When my husband heard me whining last night about how tired we were, he was elated to hear the joy in our voices today. We have had a long and tiring month but, it was well worth the hard work. Once again we are home. Not only my husband and children, but our soap making family as well.

Check out Meme and Pat pouring our Ginger Lime Soap Loafs. Mmmmm...it smells like soap in here already.

Sometimes You Have To Do It Yourself

I pride myself in our product quality. Recently I have gone back to my grass roots and re-formulated my lotions back to ...guess what? Yep. My ORIGINAL formula! Sometimes you shouldn't reinvent the wheel. You know.."If it's not broke, don't fix it." 

So, what I am trying to say is, our lotions are FANTASTIC! Okay, I brag. But, if you try them you will see what I mean. They are rich, thick and silky to the touch. Not only that, they are beautifully fragrant and you'll have people stopping you in the street to ask what you are wearing. Really. Try it..you'll see. Your skin will be soft and dewey fresh. Two of my faves are Sugared Fig and Oatmeal Milk and Honey. 

BTW for all of you who are asking for the instructions on how to make Sugar Coral for your cakes, I'll post that ASAP. Until next time....

Can bath salts draw customers to your store?

Bulk Bath Salts Can Increase Your Sales!

For years we packaged our bath salts in beautiful and stylish containers. They sold very well. However, with the whole "green" movement, we decided to try something new. Well, not really new to the world. New to our marketing plan.

Last year The Pass Christian Soap Co. started offering Bulk Bath Salts to our retail customers. We noticed a drastic change in sales! Customers would see the beautiful salts displayed in the window and they couldn't resist. Once we established that this is a good formula...we made bulk salts available for our wholesale clientelle.

Here are a few tips on how we display our salts.

• Put them in large apothecary type jars with lids. Sea salts draw moisture and will turn to a watery mess in humid climates.
• It's not necessary to fill the jars "to the top". I think it looks nice to see the jar in an artsy manner nearly full.
• Use a pretty scoop to 'serve' your customers.
• Scoop salts into clear cello bags and tie with a nice, natural twine.
• We provide you with our labels, but you can also put your logo on the bags and promote your company as well.
• Buy cute muslin draw string bags and slip the plastic bag inside. (bath salts should be in a plastic bag to protect from moisture an to make sure the oils do not damage clothing or surfaces.
• Groups of jars give that apothecary look that makes customers take a look.
• Encourage customers to touch, smell and browse through the collection.

We have found that if you place the jars out of direct sunlight in a visable spot front and center, customers are drawn in by the display as well as the fragrance.

Enjoy!